Peers & Company · San Francisco Merchant Bank

Sell-Side M&A Advisory

Maximize your exit value with a dedicated sell-side advisor who sits on your side of the table.

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Definition

What Is Sell-Side M&A Advisory?

Sell-side M&A advisory is the process of representing a company's owners in the sale of their business. A sell-side advisor manages the entire transaction process — from preparation and valuation through buyer identification, negotiation, due diligence, and closing — with the goal of maximizing value for the seller.

How It Works

At Peers & Company

Peers & Company acts as your dedicated sell-side advisor throughout the transaction. We prepare your company for sale, develop marketing materials, identify and approach qualified strategic and financial buyers from our global network, manage the competitive process, negotiate terms, and guide you through due diligence and closing.

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Key Advantages

Why Founders Choose Sell-Side M&A Advisory

Senior-Level Attention

Your deal is led by senior bankers, not junior analysts.

Global Buyer Network

Access to strategic buyers, family offices, and PE firms worldwide.

Competitive Process

We run a structured process to maximize valuation through competition.

Founder-First Approach

We represent your interests exclusively — no conflicts of interest.

Valuation Expertise

Deep experience in growth-stage company valuations and deal structuring.

Post-Close Support

We stay engaged through integration to protect your interests.

Who Qualifies

Is This Right for Your Company?

Growth-stage companies with $4M–$100M in annual revenue considering a full or partial sale, recapitalization, or strategic partnership. Both founder-owned and PE-backed companies.

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Industries We Serve

Saas TechnologyHealthcareEcommerceProfessional Services

FAQ

Common Questions

What does a sell-side M&A advisor do?
A sell-side advisor represents the seller in a transaction. They prepare the company for sale, identify and approach buyers, manage the competitive process, negotiate terms, and guide the seller through due diligence and closing — all with the goal of maximizing value for the seller.
How long does a sell-side M&A process take?
A typical sell-side process takes 4–9 months from engagement to closing, depending on deal complexity, buyer universe, and due diligence requirements. We work to compress timelines by preparing thoroughly upfront and running a disciplined process.
How is Peers & Company different from larger investment banks for sell-side advisory?
Large banks focus on billion-dollar deals. We specialize in the growth-stage middle market ($4M–$100M revenue), where founders get senior-level attention from day one. Our 20+ year network of strategic buyers and family offices gives clients access to buyers they can't reach on their own.

The information on this page is for general informational purposes only and does not constitute financial, investment, legal, or tax advice. All financing is subject to underwriting approval and eligibility criteria. Past performance is not indicative of future results. Peers & Company is a merchant bank, not a registered investment advisor. Consult qualified financial and legal advisors before making financing decisions.